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Welcome to We Card Awareness Month

09/2020

We Card kicks off its Awareness Month September 2020, and lots of things are underway to raise awareness of responsible retailing as we head into the Fall.

      • We Card stakeholders and partners are working together to boost awareness around the importance responsible retailing – asking for ID – and following a set of best practices, to ensure that those underage don’t get access to age-restricted products.
      • It’s time to restock on We Card We Card’s 2021 materials available. Be sure to get the right training tools and POS materials the year 2021.
      • Since the Federal Government raised the national minimum age to buy tobacco and vaping products to 21 (T21) last December, this is an opportunity to train employees on the new laws and regulations and remind them of existing laws and regulations.
      • And as retailers improve their compliance with underage sales laws, those underage are finding new ways to access tobacco and vapor products like through friends or of-age adults who purchase on their behalf. Retailers are taking the We Card Pledge to do their part in identifying adult purchases on behalf of those underage. 

Meanwhile, the CDC’s latest research points to an increasing “social source” access where those underage gave someone else money to buy them; borrowed them from someone else; got them from a person who could legally buy them, or got them some other way. See We Card’s compiled information on federal, state and academia’s studies on the growing problem of social source and check-out the We Card-created infographic on Where do Kids get e-Cigarettes – based upon the latest CDC data. 

We Card is celebrating 25 years supporting training and education.  Read more about We Card’s 25 years and join in with 23 state governors who support and/or have proclaimed September 2020 We Card Awareness Month.  

Thank you to the Governors of:

AL AZ AR DE ID IA IN MS MO MT NH NJ NC ND PA RI SC SD TX UT WA WV WI

To learn more about We Card, visit wecard.org.

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